Legal · Privacy · Data

Privacy Policy

How First Gen Health & Fitness collects, uses, and protects your personal information. We take your privacy seriously.

Last updated May 20, 2026Effective May 20, 2026

Information We Collect

When you use our site, submit forms, or interact with our services, we may collect:

  • Contact Information: name, email address, phone number
  • Form Data: goals, health interests, fitness background submitted through intake forms
  • Usage Data: browser type, pages visited, time spent on pages
  • Communication Data: messages sent through our chat widget or contact forms

How We Use Your Information

We use the information we collect to:

  • Process and respond to your inquiries and form submissions
  • Provide educational content tailored to your interests
  • Improve our website content and user experience
  • Communicate with you about products, services, and updates
  • Comply with legal obligations

We do not sell, rent, or trade your personal information to third parties.

Information Sharing

We may share your information only in the following limited circumstances:

  • Service Providers: trusted third-party tools (analytics, hosting, communication platforms) that help us operate the site
  • Legal Requirements: when required by law, subpoena, or to protect our rights
  • Business Transfers: in connection with a merger, sale, or transfer of assets

Cookies & Tracking

Our site uses cookies and similar tracking technologies to enhance your browsing experience and analyze site traffic.

You can control cookie preferences through your browser settings. Disabling cookies may affect certain site features.

  • Essential Cookies: required for basic site functionality
  • Analytics Cookies: help us understand how visitors use the site
  • Functional Cookies: remember your preferences (e.g., language)

Third-Party Services

We use third-party services to operate our platform, including:

  • GoHighLevel (GHL): CRM and communication platform for contact management and form processing
  • Analytics Tools: for measuring site performance and visitor behavior
  • Chat Widget: for real-time communication with visitors

Each third-party service has its own privacy policy governing how it handles your data.

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction.

While we strive to protect your data, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this policy, or as required by law.

When your information is no longer needed, we will securely delete or anonymize it.

Your Rights

Depending on your jurisdiction, you may have the right to:

  • Access the personal data we hold about you
  • Correct inaccurate or incomplete data
  • Request deletion of your personal data
  • Object to or restrict processing of your data
  • Data portability — receive your data in a structured format

To exercise any of these rights, contact us using the information provided in this policy.

Children's Privacy

Our site is not intended for individuals under 18 years of age. We do not knowingly collect personal information from children.

If you believe we have inadvertently collected information from a minor, please contact us immediately so we can remove it.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date.

We encourage you to review this policy periodically. Your continued use of the site after changes are posted constitutes acceptance of the updated policy.

Questions about your privacy?

If you have questions about this policy or want to exercise your data rights, reach out and we'll help.